REDCELL COOKIE POLICY

Last Update: July 18, 2025

Redcell Games Inc. (“Redcell”, “we”, “us”) uses cookies and similar technologies to distinguish you from other users of our website and games (our “Services“).  This helps us to provide you with a good experience when you access our Services. These technologies can also be used to collect anonymized statistics about your browsing experience on our Services and to support our electronic marketing activities.

For information about how Redcell processes your personal data when you use our Services, you should refer to our Privacy Policy at https://redcellgames.com/privacy-policy/.  This page contains links to external sites.  By clicking these links you will be redirected to external sites which are not managed by Redcell.

Which technologies does Redcell use on its Services?

Redcell uses a range of technical tools, including advertising IDs, tags, web beacons, tracking pixels, and cookies (collectively the “Cookies” or “Cookie”) when you visit our Services.  A Cookie is a small data file that gets downloaded onto your computer, mobile device or laptop when you visit our Services. They generally contain two bits of information: a site name and a unique user identifier. Once the Cookie is on your device, our Service “knows” that you have been there before and can then use that knowledge to tailor the experience that you receive.

Why do we use Cookies?

  • To understand how you interact with us and our Services.
  • To improve your experience with our Services. For example, by remembering preferences about your use of our Services such as your username, chosen language or region, so that you do not need to enter these details each time you use our Services.
  • To improve the performance of our Services. Cookies enable us to understand the functionality of our Services and identify if any sections need optimizing.
  • To support our electronic marketing activities, including the delivery of relevant advertising to you on our Services and elsewhere. This may include combining data that we already hold about you with the data collected through Cookies.
  • To measure the effectiveness of our electronic marketing activities and how you engage with them.
  • To measure the frequency of adverts being served to visitors to our Services and the related cost of this.

What Cookies do we use?

We use the following Cookies on our Services:

Strictly Necessary Cookies

These Cookies are required for the operation of our Services. They enable basic site functionality such as page navigation and access to secure areas, such as when you sign in to your online account. The Services cannot function properly without these Cookies. Strictly Necessary Cookies are enabled when you visit our Services. If you block these Cookies, it may impact your experience when using our Services.

Functional and Analytics Cookies

Functional and Analytics Cookies help us to improve our Services by collecting and reporting information on your use of our Services. This includes analytics and re-marketing Cookies that allow us to monitor and analyze web traffic, understand visitor behaviors on the Services, and enables us to analyze the success of our marketing campaigns and Services. Functional and Analytics Cookies also enable us to provide enhanced functionality and personalization when you visit our Services and interact with our Services. Any Functional and Analytics Cookie data that we collect is fully anonymized.

Marketing Cookies

Marketing Cookies collect information about your browsing habits and enable us to show you adverts whilst you browse our Services and other online sites. These Cookies may be set by us or our third-party partners to understand the performance of our marketing activities, understand the way you interact with our marketing campaigns, and to improve the relevance of the adverts that you receive.

Marketing Cookies on our Services, as well as those contained within marketing emails you have signed up to, may include pixels and web beacons. The unique identifiers in these technologies enable us to recognize when you open our emails, which content you have interacted with on our Services and email marketing materials, your IP address or other unique identifier, and the date and time of your interactions with our content. We use the data in these Cookies to create reports about how our email marketing campaigns perform. If unique identifiers are combined with other Cookie information held on your device, it could be used to create a profile that identifies users of our Services. You can find out more information about pixel tracking used by Redcell in our  to be updated.

You may be able to interact with third-party social networking sites from our Services, for instance by clicking “Like” or “Share” using the social sharing plugins. You should refer to the privacy policies of these third-party platforms (such as Facebook and X) to find out more about how they process data about you, and/or to opt-out from the Cookies that these third-parties serve.  Redcell shall not be responsible for your use of and/or interactions with third-party Services.

Retention period

Whenever Cookies are placed on your devices when you visit our Services, the data/information contained within the Cookie is held on your device for a maximum period of 12 months.

Opting out or turning Cookies off

With the exception of Strictly Necessary Cookies (which we use on the basis of our legitimate interests), you will be asked to consent to the storage of Cookies on your device when you interact with one of our Services.

You can use the settings on your browser to block and/or clear certain Cookies, including third-party Marketing Cookies, or use the Civic cookies tool to manage your cookie preferences. You can also refer to http://www.youronlinechoices.com/uk/your-ad-choices in order to control your interest-based advertising preferences online. Opting out of interest-based advertising cookies will not mean that you won’t see ads online, it simply means that the ads you are served are not directly tailored to your browsing habits.

Contact

For information about Redcell’s data processing practices in relation to your personal data, please see our full Privacy Policy at https://redcellgames.com/privacy-policy/.

If you have any questions or comments about our Cookie Policy, or our data processing practices, you can contact us at:

support@redcellgames.com